Starting a brand new website needs extensive preparation, arranging, and strategizing. Some of the essential elements for developing an engaging website are clever marketing and promotion of the site content and intent. The crucial part of any social media marketing effort relies on building “social power.” The social influence of a brand or business is developed as a person or company presents themselves as an “expert” in their specified discipline or area of expertise, thus becoming the go-to resource in that subject or area. [Read more…]